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Effective targeted advertising
on FB / Inst
We provide services for setting up and managing targeted advertising on social networks: Facebook and Instagram. We will increase brand awareness and boost the number of conversions thanks to SMO.
- We develop a clear strategy
- We conduct A/B tests
- We set up analytics
- Transparent and clear reporting
Our services
We create effective campaigns for precise targeting of your audience on popular social platforms.
FACEBOOK ADVERTISING
Boost your sales and attract customers through precise targeting with Facebook ads.
INSTAGRAM ADVERTISING
Engage your audience with bright and creative ads in Instagram Stories, Reels, and Feed.
MARKET ANALYSIS / STRATEGY DEVELOPMENT
In-depth research of your niche to create an effective targeted advertising strategy that delivers results.
AUDIT OF CURRENT TARGETED ADVERTISING
We identify weaknesses in your current ad campaigns and provide recommendations to improve them.
SMM
Full support for your social media: regular content, audience engagement, and attracting new followers.
YOUTUBE ADVERTISING
Achieve your goals through video advertising that impresses and engages your audience on YouTube.
Cases
Work with us:
Niche audit
01
We analyze the business, target audience, and competitors.
Creation
02
We create a work plan, develop offers and creatives.
Analysis
03
We analyze the target audience and segment it.
Advertising
04
We launch an advertising campaign on Facebook and Instagram.
Testing
05
We test the effectiveness of different creatives.
Analytics and monitoring
06
We collect data and monitor the target audience.
Reporting
07
We prepare a report on the work done and the results achieved.
Need a consultation?
Leave your phone number and we will advise you on Internet marketing issues.
Service packages
For each project, a team of three experts with over 3 years of experience is formed.
*The cost depends on the number of promoted services/products.
*The cost depends on the number of promoted services/products.
Quick Start
*For those who need a one-time setup
- Target audience selection
- Development of a unique selling proposition (USP)
- Creative development
- FB Pixel integration
- A/B testing of creatives
- Analytics and ad management for 30 days
- Reporting
Corporate
*Suitable for businesses that provide services
- Selection of the target audience
- Development of a unique selling proposition
- Creating post recommendations
- Post promotion
- Creative development
- Connecting FB Pixel
- A/B testing of creatives
- Analytics and ad management for 30 days
- Weekly / monthly reporting
Product-based
*Suitable for businesses that provide services
- Identifying the target audience
- Preparing the USP
- Setting up product advertising
- Post recommendations
- Post promotion
- Creating ad creatives
- Connecting Facebook Pixel
- A/B testing of creatives
- Analytics and project management for 30 days
- Weekly / monthly reporting
Get a commercial offer right now
- We conduct an audit of the current situation;
- We identify competitors;
- We detect the main shortcomings of the website;
- We outline recommendations;
- We calculate the cost.
Artur KvakFounder of Compas Agency
Submit a Request
Fill out the form below to find out the cost of setting up targeted advertising.
Over 8 years of successful work, we have set up more than 100 advertising campaigns on Facebook and Instagram.
At least 3 specialists work on each project.
We use paid software for more detailed and accurate project analytics.
Features of SMO
Social media optimization (SMO) is an effective way to attract traffic from Facebook and Instagram. The founder of the SMO direction is considered to be the well-known marketer Rohit Bhargava, who first implemented the system in 2006.
The entrepreneur and marketing specialist identified 5 main principles of using SMO promotion:
- Increasing site popularity. Content should attract attention so much that people link to it.
- Encouraging inbound links and followers who share your posts.
- Simplifying the “sharing” procedure for articles, posts, and other materials of a commercial account.
- Encouraging subscribers to create their own content based on yours.
- Facilitating the distribution of your texts across the network through other resources with a link to the original.
Why do you need targeted advertising on Facebook or Instagram?
Being present on Facebook or Instagram just because everyone else is there is pointless.
You need to clearly understand why the entire mechanism is being launched and how to keep it running.
Social networks can help solve many business tasks.
Therefore, first make a list of your main goals. These may include:
- informing customers (existing and potential) about a product or service;
- collecting feedback about the product and your company in general;
- working with reviews;
- leading your target audience to purchase (sales);
- finding employees and building a talent pool through social networks.
Each company may have its own priority tasks. For this reason, the list may differ.
Блог
